Thursday, June 10, 2010

Treating a buyer with respect

Yesterday I had a significant conversation with a buyer about a previous transaction he was part of. The bottom line was, the listing agent did not treat him with respect. Phone calls and e-mails went unanswered. He was forced to contact the sales manager of the office to get a response.

As a broker who is lucky to have a variety of listings, and whose job it is to represent the seller, it is good business to treat buyers with courtesy and openness and respect. Even if we represent the seller, we still have legal responsibilities toward the buyer.

I was disturbed to hear this story yesterday and no one is perfect. But even if a broker represents the seller, he or she still has legal and ethical responsibilities to the buyer. Each transaction involves a buyer and a seller, and both parties are crucial to that transaction. Again, it is good business and our responsibility to be responsive to both parties in the transaction.

No comments:

Post a Comment